We the Women Hackfest
Branding
Web
When social entrepreneur and Forbes 30 Under 30 honouree Alexia Hilbertidou launched We the Women in 2022, her vision was clear: to inspire and empower the next generation of changemakers. With support from Spark, PWC NZ, and ANZ, the two-day Hackfest united young women across Aotearoa in STEM, business, finance, and design, fostering collaboration and leadership.
Kindred brought this vision to life with a bold, future-focused identity—featuring ASCII-inspired visuals, vibrant colors, and playful iconography—that captured the event’s energy and ambition.
The result? A brand that’s still going strong. Proof that thoughtful design creates momentum that lasts.
